Sustainability is often seen as a boring topic by companies. The younger or „green“ generation regards sustainability not only as a trend but often takes the decision purchase based on sustainability aspects. Therefore, sustainability can be an opportunity for companies to inspire millennials but also to encourage them to make a long-term commitment to a product or a service.
In the following collection of articles, experts from different industries give you a roadmap how to make sustainability part of your company. Additionally, new business concepts and future opportunities will be discussed. How can sustainability be a great responsibility for CEOs?
Your roadmap to sustainability: Make responsible business sexy!
Sustainability as an opportunity and responsibility for CEOs
Private sector: sustainable development in a connected world
New business model: socially responsible investments
Wherever sustainability may lead us to in future, this premium download is a great start to implement your strategy.