Elenice Macedo

Elenice Macedo

Head of Financial Services Solutions



Elenice Macedo is the Head of Financial Services Solutions, EMEIA, a role she has held since 2016. Elenice works with customers in the banking and insurance sectors, where she is focused on leveraging Fujitsu’s expertise and innovations to support customers on their digital transformation journeys and to improve their users’ experience.

After specialising in software systems for banking in Brazil, Portugal and Spain, Elenice joined Fujitsu in 2007 in a European role designed to provide customers with easier access to Fujitsu’s solutions for retail banking. She played a key role in the definition and deployment of Fujitsu’s new Retail Banking Vertical unit in 2013 for the WEMEIA sales cluster, where she defined the solution portfolio and co-designed the go-to-market strategy.


Smart Contracts - and Why They Matter

Decentralised storage and authentication of contracts using blockchain technology has greatly increased the potential of Smart Contracts in recent years. Our experts Frederik De Breuck and Elenice Macedo answer the questions about the definition of Smart Contracts and how they work in practice.